Lifetime Home Exchange Memberships
Recently I’ve noticed a few negative conclusions an associate company has arrived at regarding multiple year and lifetime memberships. I agree wholeheartedly with every observation she has made, unmanaged and unsupervised any membership that extends beyond an initial year can quickly become outdated, both in its descriptive text and the published home exchange dates. More often than not the members may have also changed their email addresses.
The key however is in the word “unmanaged”. ExchangeHomes.com offers good discounts for members who choose to purchase two and three year as well as lifetime memberships. All these extended memberships are managed, not just left to “rot on the tree”. After all, what good does a listing do us that’s displaying 2006 exchange dates in 2008?
On each listing’s anniversary it’s physically checked and if it includes outdated information of any kind it’s immediately suspended from view and its owner is emailed with a request to bring it up to date. We also record in the web site’s administration the date when each listing was last edited by its owner. If the contents appear to be current but the owner hasn’t actually logged into his/her listing for a considerable time, we also email them—this time just reminding them of their membership.
These emails are also an administrative goldmine because they immediately disclose any that are bad. When this occurs we have no alternative but resort to the telephone!
So—yes, unmanaged, multiple year listings are often nothing more than dead wood, surreptitiously enhancing perceived membership figures. Managed, they offer our members some great price deals!
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